Replication Playbooks - Case Study
Starbird Consulting has co-created five replication playbooks with Miller Center’s Replication & Scaling Initiative. Each playbook is designed for entrepreneurs launching and growing businesses in a specific business sector.
In 2017, Starbird Consulting led the design of the playbooks concept and the production of the first playbook, whose subject is last-mile distribution. In this playbook, we identified, extracted, and distilled best practices from successful last-mile distribution enterprises in Kenya, India, and Nepal. We then helped the Miller Center package these lessons into a comprehensive 12-module playbook, and delivered the playbook to 8 early-stage, last-mile distribution entrepreneurs through webinars, slide presentations, exercises, and personalized mentors assigned to each entrepreneur. This playbook was met with rave reviews (see quote below) and paved the way for four more playbooks which Starbird Consulting has since co-created
In 2018, Starbird Consulting and Miller Center co-created a second playbook, on microgrids (a.k.a. minigrids), distilling insights from companies in India, Nepal, Kenya, Tanzania, and Haiti. This playbook is being used in 2020 by 15 entrepreneurs in Myanmar, in a program sponsored by Chevron Foundation, SmartPower Myanmar, Miller Center, and others. This is an exciting example of how distilling insights from successful companies can help proliferate impactful businesses in other parts of the world.
In 2019-2020, Starbird Consulting helped create a playbook for a 100-unit retail optical chain in Mexico which is seeking to expand through international affiliates.
In 2020, Starbird Consulting helped create playbooks for two agricultural value chain businesses in E. Africa (one in poultry farming and the other in coffee farming/processing/export/sales).